What You Need To Know About Surveillance Capitalism
A Harvard professor coined the term and her 2019 book sounds a warning about how Google and Facebook gain power and wealth selling YOUThe term “surveillance capitalism” was coined by Harvard professor Shoshana Zuboff in her book The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power. It’s a fascinating read, offering insight into the power that companies like Google and Facebook have amassed and the danger that power poses to our way of life. Here’s how she explained it to the United Kingdom’s Channel 4 News in 2019: Here’s how surveillance capitalism works, just in brief. It begins with these companies claiming, unilaterally claiming, our private human experience as their free source of raw material. So what do they do with that raw material? They lift out of it the rich predictive signals in our Read More ›
