Mind Matters Natural and Artificial Intelligence News and Analysis

TagShoshan Zuboff

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How Much of Your Income — and Life — Does Big Tech Control?

Erik J. Larson reviews the groundbreaking book Surveillance Capitalism, on how big corporations make money out of tracking your every move

In a review of Shoshana Zuboff’s groundbreaking Surveillance Capitalism (2019), computer science historian Erik J. Larson recounts a 1950s conflict of ideas between two pioneers, Norbert Wiener (1894-1964) and John McCarthy (1927–2011). Wiener warned, in his largely forgotten book The Human Use of Human Beings (1950), about “new forms of control made possible by the development of advancing technologies.” McCarthy, by contrast, coined the term “artificial intelligence” (1956), implying his belief in “the official effort to program computers to exhibit human-like intelligence.” His “AI Rules” view came to be expressed not in a mere book but in — probably — hundreds of thousands of media articles warning about or celebrating the triumph of AI over humanity. If you are skeptical…