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TagMedia (trust in media)

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Newspapers and Laptop. Different Concepts for News -  Network or Traditional Tabloid Journals. Data Sources - Electronic Screen of Computer or Paper Pages of Magazines, Internet or Papers

The Cultural Changes That Destroyed Trust in Media

The critical question isn’t whether traditional media are trusted but whether their model can even survive the tsunami of the internet

Felix Salmon, chief financial correspondent at Axios, shares the gloomy news: For the first time ever, fewer than half of all Americans have trust in traditional media, according to data from Edelman’s annual trust barometer shared exclusively with Axios. Trust in social media has hit an all-time low of 27%. Felix Salmon, “Media trust hits new low” at Axios (January 1, 2021) But the trust issue is highly polarized: When Edelman re-polled Americans after the election, the figures had deteriorated even further, with 57% of Democrats trusting the media and only 18% of Republicans. Felix Salmon, “Media trust hits new low” at Axios (January 1, 2021) But even if media are willing to just write off Republicans, it can’t be…