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TagBrave Search

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The Brave Search Engine Survives. So Does Privacy Still Matter?

Despite Google’s overwhelming dominance, Brave clocked 2.5 billion searches since this time last year

Last year, we wrote about the Brave search engine, headed up by Mozilla pioneer Brendan Eich. Brave Search offered the first true alternative to Google since Bing by introducing a third English language index and protecting user privacy. A nice idea, many have thought, but who really cares? So what if Big Tech makes largely unaccountable billions from marketing our information, as long as the social media services it provides remain free? So perhaps surprisingly, Brave is hanging on. Tech maven Jacob Carpenter noted recently at Fortune that, while Google owns 92.5% of the search market business according to StatCounter, that number hasn’t changed much over a decade. And Brave is reporting 2.5 billion searches from its current search engine’s…

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If Google Thinks For You, Use THEIR Search Engine. Otherwise…

Google’s monopoly affects the free exchange of ideas in the public square and our electoral process

For years, the internet has been dominated by the all-seeing Google. Google has been so successful in its execution and protection of its brand that we culturally understand that to “Google” something is to conduct an internet search, despite the existence of alternative search engines. Google holds a massive advantage over all other search engines. More than 88% of all web searches are conducted through Google while the second-largest web browser, Bing, claims not quite 6% of all web searches. While alternative search services have existed for years (such as DuckDuckGo, Ask, and Startpage), only two English language indexes exist – Google’s and Bing’s. Most of the familiar search “alternatives” pull from those two datasets. Alternative search engines, then, aren’t all that…