Mind Matters Natural and Artificial Intelligence News and Analysis

TagCory Doctorow

social-media-facebook-dis-like-stockpack-adobe-stock.jpg
Social media facebook dis-like

Facebook Goes After Research Group Studying Its Ad Policies

The researchers received information from volunteers in order to study apparent violations of ad policies during the recent U.S. election

Facebook, one of the most ambitious companies in modern history—it is, after all, contemplating its own currency—is also trying to shut down an academic research group it doesn’t Like. The Ad Observatory, a project of NYU’s Tandon School of Engineering, monitors ads on Facebook. In the most recent American election, they studied “Which candidates, super PACS, and dark money groups are spending most on Facebook advertising nationwide? What topics do they emphasize and what objectives do they seek to achieve with ads?” The project asked volunteers to install a plugin, Ad Observer, that automatically scrapes ads presented on Facebook and sends them in. Why does it matter? Because most of us see only a small proportion of the ads that…