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Does the Company Selling You Tech Have the Same Worldview As You?

A worldview is how we view the world and our place in it.

Much of the technology we interact with today is part of a larger group of ecosystems maintained by major tech companies. If you have an iPhone, for example, you’re often more likely to use a Macbook, watch AppleTV, or subscribe to Apple Music. If you shop on Amazon, you might also have their Echo digital assistant or a Ring video doorbell. And if you Chromebook, you’re likely to use Gmail and maybe have a Pixel. Fueled by brand loyalty, tech ecosystems are part of the workings of a healthy free market. But if you’re going to commit to a tech company by being part of their ecosystem, it’s important to compare the worldview of that company to your own and…